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Always a Marketer

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Giving Means Different Things to Different People

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Celebrating Women’s History Month

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Focusing on Lessons of Wisdom

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SMPS Advances: October 2022

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Benefits of Entering the MCA Program

January 27, 2023

The SMPS Marketing Communications Awards (MCA) program provides an opportunity for firms to showcase their best marketing practices and to educate the A/E/C industries about the critical role of marketing. In its 46th year, this Read More

Spotlight on Hargis: a 2022 MCA Award of Excellence winner

January 26, 2023

The competitive spirit that drives us to win work for our team was a force behind our decision to compete in the SMPS Marketing Communications Awards (MCA) within two categories. It wasn’t for the big Read More

Blueprints 3.0 Emphasizes the Importance of the CMO

January 12, 2023

At a midsized construction company, there is a marketer in Nashville and one in Knoxville. Both manage proposals and promotional campaigns, reporting to their respective office leaders. At the headquarters in Chattanooga, a marketer reports Read More

5 Reasons to Enter the 2023 MCA Competition

January 12, 2023

I always look forward to December because that’s when we announce the Marketing Communications Awards (MCAs) Call for Entries. Our awards program has been around for 46 years, but that doesn’t mean there’s nothing new Read More

Mentoring: It Is a Two-Way Street

January 12, 2023

Most of us have heard of the butterfly effect, where small things can profoundly affect complex systems. We cannot think of a more complex system as can be found in human interaction. Intentionality within the Read More

Celebrating Our Past by Creating Our Future

January 11, 2023

It’s here! The Society’s 50th anniversary. *Insert virtual confetti toss* All year long, SMPS is celebrating the founding of our organization—especially at our annual conference, Amplify A|E|C, in Austin. I hope to see you there! Read More

To SMPS at 50: Happy Lth

January 11, 2023

It’s well known that 50 translates to L in Roman Numerals. And so the idea of “SMPS at 50” inspired me to contemplate the letter L. When I think of SMPS, Learning and Leadership come Read More

Giving Means Different Things to Different People

December 15, 2022

This time of year is seen as a season of giving. That could mean giving to your children, friends, parents, coworkers—heck, even yourself. The way I see it, the best kind of giving comes from Read More

Always a Marketer

December 15, 2022

In 2010 when I started at Purdy-McGuire (PMI), I had been an HR director for a prominent general contractor in the Dallas area. The job at PMI was supposed to be a temporary thing while Read More

Member Spotlight: Julie Witecki

December 9, 2022

In our member spotlight, Julie Witecki, CPSM, chats with SMPS. Julie is senior strategy consultant for FMI Corporation. She has been in the A/E/C industries since 2005 and an SMPS member since 2007. In this Read More