Marketer Online
Aligning dues with current and future needs
Recently, the SMPS board of directors developed new strategic priorities to meet the evolving needs of chapters, the members, and their firms. To help reach these priorities and others, to
Announcing the 2023 MCA Finalists
SMPS is proud to announce the finalists for this year’s Marketing Communication Awards (MCAs). The program provides an unparalleled opportunity for professionals to showcase their best marketing practices and to
Gratitude for the Flower Bulbs … and the Lightbulbs
It happens nearly every fall. I’m browsing the home improvement store’s garden section and pause at the spring bulbs on display. Usually, I pass them by, preferring plants that result
SMPS Advances: April 2023
To provide transparency and expand member engagement, SMPS HQ provides an executive summary of the board of directors’ discussions and decisions following each regular meeting. The eight-member board of directors
Spotlight on Certification: Sierra Segrest
Name: Sierra Segrest, CPSM Title: Marketing Manager Firm: Armstrong Consultants, a Lochner Company SMPS Chapter: Colorado News you’d like to share: Since the acquisition of Armstrong Consultants by Lochner, announced
Spotlight on Certification: Rebecca Custer
Name: Rebecca Custer, CPSM Title: Business Development Manager Firm: A.D. Marble SMPS Chapter: Philadelphia Number of years in the A/E/C industries: 8.5 years How has SMPS helped you in your
Member Spotlight: Sterling Stevens
In our member spotlight, Sterling Stevens sits down for a virtual chat with SMPS. Sterling is an architectural photographer and owner of Sterling E. Stevens Design Photo. He has been
SMPS Foundation Research Only Works When You Use It
Marketing and business development professionals are busy. Full plates, multiple deadlines, and barely enough time for getting those maintenance tasks done are common in firms large and small, and from
All About AI
Artificial intelligence has the power to transform the way many firms do business, especially in the A/E/C arena. To learn more about the technology, here are a few insights
Three Ways To Level Up in April
April showers bring May flowers—and a whole bunch of learning! Whether you’re a marketer, business developer, or firm leader, turn to SMPS for professional advancement, lifelong learning, and ways to
