Email marketing remains the holy grail for ROI in B2B marketing, especially for professional services. The professional services buying cycle is characterized by a lengthy, intricate process. The notion that you'll magically appear on your ideal customer’s radar just when they're ready to spend money on your unique services is far from realistic. AEC marketers …

May webinar: How to Use Email Marketing to Drive Referrals Read More »

AEC.AI™ is a two-day AI education program with content designed specifically for A/E/C marketers and business developers. We’ll be joined again by Christopher Penn from TrustInsights.ai who will explore emerging technologies by putting them to use. Penn is an authority on artificial intelligence, digital marketing, technology, and data science. His workshops will provide hands-on training, AI-prompting exercises, and roundtable …

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Join Bolanle Williams-Olley, CFO of Mancini Duffy, in "The Crash Course to Mastering Budgets: From Planning to Performance," a dynamic session designed to enhance your budgeting skills. Perfect for creatives, managers, and financial enthusiasts, this course simplifies budget creation, monitoring, and adjustment processes. Bolanle's expert insights will transform your approach to budgeting – elevating it …

June Webinar: The Crash Course to Mastering Budgets: From Planning to Performance Read More »