Marketer Online

It’s here! The Society’s 50th anniversary. *Insert virtual confetti toss* All year long, SMPS is celebrating the founding of our organization—especially at our annual conference, Amplify A|E|C, in Austin. I hope to see you there! Read More

In our member spotlight, Vanessa Martinez, CPSM, takes time out of her day to chat with SMPS. Vanessa is regional pursuit manager for Psomas. She has been a member of SMPS since 2017 and has Read More

The SMPS Annual Membership meeting will be held virtually on August 31 at 3 p.m. ET. SMPS President Bernice Bako, FSMPS, CPSM, and our HQ team will review the current fiscal year and share initiatives Read More

The SMPS 2021–22 fiscal year is coming to an end and, just last month, the final SMPS regional conference took place. Throughout the year, more than 1,700 attendees gathered at seven SMPS regional conferences. Our Read More

Black History Month recognizes the struggle and achievements of African Americans. In honor of this annual observance, we’re remembering Robert Robinson Taylor and Mary Jackson. Robert Taylor, the first accredited Black architect, was also the Read More

In our member spotlight, Maisha Hagan takes time out of her busy day to chat with SMPS. Maisha is owner and head coach of Beauty & the Boss, a career-coaching service for women in male-dominated Read More

  Managing a marketing team is no small feat. Often as a manager, it’s your job to ensure your team is working efficiently and delivering high-quality content in a timely manner. Because of the fast-paced Read More

SMPS Announces 2020 Class of Fellows SMPS is pleased to announce the following members who have been named Fellows of the Society in 2020. SMPS Fellows represent the highest level of experience and leadership in marketing and Read More

On May 28, 2019, Josh Miles and Lauren Waldron co-authored “Flipping The Script On Rebranding: How An Association Told Its Story,” which was published on AssociationSuccess.org. The following is an excerpt: In the association space, we often think that Read More

The Society for Marketing Professionals Services (SMPS) is grateful for the enthusiastic response to our invitation for members to serve in volunteer leadership roles. The Nominations and Elections Committee thoroughly reviewed all the qualified applications Read More