Marketer
Leading With Authenticity
Leaders are made, not born. That was a session I attended at an SMPS conference in Portland, OR, in 1999. The session was led by Ted Sive, FSMPS, and Bill
Tag: leadership
Society News
2022-23 Leadership Announced
The Society for Marketing Professionals Services (SMPS) is grateful for the enthusiastic response to our invitation for members to serve on the SMPS and SMPS Foundation boards. We had a
Marketer
Marketing: The Original Innovation Team
Marketers have one of the hardest jobs in business today. Instead of just managing the brand and proposals, our responsibilities span technology, lead generation, customer experience, employee experience, and culture.
Society News
2021-22 Leadership Announced
The Society for Marketing Professionals Services (SMPS) is grateful for the enthusiastic response to our invitation for members to serve in volunteer leadership roles. The Nominations and Elections Committee thoroughly
Marketer
Celebrating Women’s History Month
Commemorating the role of women in A/E/C marketing and business development. In honor of Women’s History Month and International Women’s Day, we’d like to acknowledge our members in advancing the
Marketing
Executive Mentoring: The Benefit of Being Able to Relate
Executive mentors are different from coaches, executive peer groups, and friends who like to chat with you about your business. Executive Horizontal Mentoring means pairing two executives together for a
Marketing
What is horizontal mentorship?
Horizontal mentorship is the premier way to implement an employee mentor program. It’s a mentoring relationship between employees across or within departments free from the influence of the workplace hierarchy.
From The Board
Resilient Leadership
Welcome to 2021. Upon opening my eyes on January 1, I was really hoping that someone had waved a magic wand and life had returned to pre-COVID ways. Of course,
From The Board
2020: Finding the Silver Lining
COVID-lining was a term introduced to me several months back by a colleague at Barton Malow. It’s a nod to the term silver lining, which is defined as a sign of hope
Membership
SMPS Member Allison Halvorson
In our member spotlight, Allison Halvorson, CPSM, takes time out of her busy day to chat with SMPS. Allison, who’s communications manager at McMillen Jacobs Associates, shares the rewards of
