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Marketing: The Original Innovation Team

August 31, 2021

Marketers have one of the hardest jobs in business today. Instead of just managing the brand and proposals, our responsibilities span technology, lead generation, customer experience, employee experience, and culture. And now, the C-suite expects Read More

2021-22 Leadership Announced

May 14, 2021

The Society for Marketing Professionals Services (SMPS) is grateful for the enthusiastic response to our invitation for members to serve in volunteer leadership roles. The Nominations and Elections Committee thoroughly reviewed all the qualified applications Read More

Celebrating Women’s History Month

March 4, 2021

Commemorating the role of women in A/E/C marketing and business development. In honor of Women’s History Month and International Women’s Day, we’d like to acknowledge our members in advancing the work of women in the Read More

Executive Mentoring: The Benefit of Being Able to Relate

March 2, 2021

Executive mentors are different from coaches, executive peer groups, and friends who like to chat with you about your business. Executive Horizontal Mentoring means pairing two executives together for a mutually beneficial relationship. In contrast Read More

What is horizontal mentorship?

March 2, 2021

Horizontal mentorship is the premier way to implement an employee mentor program. It’s a mentoring relationship between employees across or within departments free from the influence of the workplace hierarchy. In theory, the idea of Read More

Resilient Leadership

January 11, 2021

Welcome to 2021. Upon opening my eyes on January 1, I was really hoping that someone had waved a magic wand and life had returned to pre-COVID ways. Of course, that didn’t happen, and life Read More

2020: Finding the Silver Lining

December 10, 2020

COVID-lining was a term introduced to me several months back by a colleague at Barton Malow. It’s a nod to the term silver lining, which is defined as a sign of hope or a positive aspect in Read More

SMPS Member Allison Halvorson

December 10, 2020

In our member spotlight, Allison Halvorson, CPSM, takes time out of her busy day to chat with SMPS. Allison, who’s communications manager at McMillen Jacobs Associates, shares the rewards of her job and the benefits Read More

SMPS Member Erin Bettison Rapp

October 8, 2020

In our member spotlight, Erin Bettison Rapp, CPSM, takes time out of her busy day to chat with SMPS. Erin, who’s the owner of EBR Marketing, shares the rewards of her job and the benefits Read More

Overcoming Seven Leadership Thinking Traps

July 22, 2020

As an A/E/C leader, you’re not just responsible for your performance, but the performance of your team. With so much riding on you in today’s changing business climate, it’s easy to get caught up in Read More