Marketer Online

Kicking the day off in a coffee shop, dining on fresh food from our own waters, or attending happy hours—this was Seattle pre-pandemic networking at Wiss, Janney, Elstner Associates, Inc. (WJE). Despite last year’s challenges, Read More

Marketers have one of the hardest jobs in business today. Instead of just managing the brand and proposals, our responsibilities span technology, lead generation, customer experience, employee experience, and culture. And now, the C-suite expects Read More

As A/E/C marketers, our jobs require us to constantly create new things. Where does one continually find inspiration? With fewer opportunities to get fully enveloped into creative environments over this past year, we’ve had to Read More

As the Greek philosopher Heraclitus said, “Change is the only constant in life.” Often change is slow, gradually shifting the ways we work; other times a catalyst in the market causes rapid change that can Read More