SOCIETY NEWS
SMPS Honors Michelle Erste as the 2020 Chapter President of the Year
Erste’s success as SMPS Atlanta president sets the standard, elevating the chapter to new heights. Alexandria, VA (October 9, 2020) – The Society for Marketing Professional Services (SMPS) is pleased

SMPS Recognizes Carolyn Ferguson With the 2020 Weld Coxe Marketing Achievement Award
Distinguished SMPS member accepts the Society’s highest honor. Alexandria, VA (October 9, 2020) – The Society for Marketing Professional Services (SMPS) is pleased to announce Carolyn Ferguson, FSMPS, CPSM,

SMPS Member Erin Bettison Rapp
In our member spotlight, Erin Bettison Rapp, CPSM, takes time out of her busy day to chat with SMPS. Erin, who’s the owner of EBR Marketing, shares the rewards of

11 Ideas To Gain Insights To Improve Proposals Remotely
Marketing is a unique field because it requires its professionals to use both analytical and creative skills. As with many other creative industries, it can be difficult to come up

SMPS Advances: September 2020
To provide transparency and expand member engagement, SMPS HQ provides an executive summary of the board of directors’ discussions and decisions following each regular meeting. The eight-member board of directors

Lean Marketing. Buzzword or Solid Strategy?
One of the most frequent conversations I’m having right now with peers and clients alike is: How do we build marketing/BD plans for 2021 in a COVID-19, unpredictable environment

We Won’t Overcome Until We Come Together
“Mommy, why are they shouting, ‘Black Lives Matter’? What about white people? Won’t that hurt their feelings?” That question, from my 7-year-old daughter, was one that I have never had

8 Tips for Developing Strong Relationships During COVID-19
Professional relationships vary greatly in different organizations and levels of management. Some workplaces encourage making friends with coworkers and clients while others discourage it. However, building relationships in the workplace

Broadcasting Brilliance With Kim Coles
During this year’s Build Business conference, attendees will enjoy a fun and inspiring keynote presentation from Kim Coles. She’s best known for her role as a cast member on

He Will, He Will Rock You
During this year’s virtual Build Business: Pivot & Focus, October 5–9, attendees will enjoy a rock-star keynote presentation when Mark Schulman takes the stage. Schulman is a celebrity drummer for




