Marketer Online

  Earlier this year, I was asked to describe the A/E/C sales process to a room full of peers. My initial reaction was, “Sales is a result—business development is a process!” Yes, we’re trying to Read More

If you’ve heard me speak or have read my previous articles, you know that I’m a strong proponent of building a firmwide culture of business development (BD) by having everyone contribute in ways that are Read More