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SMPS Honors Michelle Erste as the 2020 Chapter President of the Year

October 9, 2020

Erste’s success as SMPS Atlanta president sets the standard, elevating the chapter to new heights.   Alexandria, VA (October 9, 2020) – The Society for Marketing Professional Services (SMPS) is pleased to announce that Michelle Erste, Read More

Measuring Success With the Loyalty Ladder

September 11, 2020

As marketers and business developers, one of the greatest challenges we face is measuring success. When it comes to client relationships and the strategies it takes to win new work, an effective measurement tool is Read More