SOCIETY NEWS

SMPS Advances: Update From the Board
In an effort to improve transparency and expand member engagement, SMPS HQ provides an executive summary of the board of directors’ discussions and decisions following each regular meeting. The eight-member
The SMPS Foundation Exists To Serve One Thing: You
Our mission is to promote research and education that advances the body of knowledge of professional services marketing. Simply put, that’s making sure that we’re giving you timely research and

Leadership Starts With Being a Fly on the Wall
We all know that good leaders have followers, right? But, what about managing up? What if your opportunity to lead is based on your ability to persuade those who have
SMPS Brand Launch – FAQ
SMPS Brand Launch – FAQ Who was involved in the rebrand and how long did this process take? The SMPS board of directors, staff, and agency partners have been
Do You Really Know Where Your Career Is Headed?
Sometimes the career path we initially choose is not the path that ultimately leads us to success. If you would’ve told me when I started my career in the early

Make the Most of Your Membership in September
The longer we’re around, the more we realize how inspiration plays an important role in our daily lives. But the act of getting inspired doesn’t mean that, poof, we’re hit
Branding Strategies for A/E/C Firms
If you asked any A/E/C firm whether a strong brand was important, you’d be hard- pressed to find one that would tell you “no.”Yet, many firms struggle to define their

A Year Inspired By Passion and Purpose
Working with our 12 passionate foundation leaders has been rewarding. Mix in one researcher, engaged donors, amazing SMPS staff, and an SMPS board of directors who believes in the purpose

SMPS Member John Zuccerella
John Zuccerella shares more about his career and what has contributed to his success. In our member spotlight, John Zuccerella, senior proposal manager for TRC Companies, took time out of
SMPS Announces Recipients of 2018 Marketing Communications Awards
MCA recognizes excellence in marketing and communications in the A/E/C industries Alexandria, VA–The Society for Marketing Professional Services (SMPS), the premier A/E/C marketing and business development association, is pleased to




