SOCIETY NEWS
From Insight to Action—and What’s Next for Emerging Trends
When the SMPS Foundation launched the Emerging Trends in AEC Marketing and Business Development research, the goal was clear: deliver insight that helps marketers and business developers better understand what’s
Celebrating Black History Month
Honoring Those Who’ve Paved the Way Some of the most powerful contributions to our world were made quietly, without headlines, recognition, or celebration. They exist in the systems we rely
Now and Next: January 2026
In the middle of January, the Society’s volunteer leaders and staff members met at SMPS HQ in Alexandria, VA, for its board of directors meeting. Here are a few highlights
Celebrating Achievements and Contributions
Anita L. Smith, who’s manager of advancement and recognition at SMPS, recently chatted with her HQ colleagues about several SMPS programs. During the conversation, Anita shared her thoughts (and enthusiasm!)
Culture Is Our Competitive Advantage
As I begin my term as president of SMPS, I’ve spent time reflecting on what truly makes this organization special. Not the programs alone. Not the conferences or certifications.
AI Can’t Write Your Story
AI Can’t Write Your Story—But It Can Give You Time to Tell It Article written by Janelle Poisel, director of content at OpenAsset. Proposal writing has always been the heartbeat
Embrace Change To Drive Growth and Innovation
I’m not sure who said the phrase first, but it’s worth repeating: The only constant is change. Change shows up everywhere, often without our approval or permission. Sometimes a new
Congrats to the New SMPS CPSMs
Congratulations to the following professionals who recently became SMPS Certified Professional Services Marketers (CPSMs). They join a group of close to 1300 professionals who’ve made a commitment to professional excellence,
Cut Through the Noise: Turn Action Into Impact
It’s an exciting time. We have easy access to relevant content that’s atomically delivered to us wherever and whenever. Tips, tricks, and video snippets cater to solving our latest pain
SMPS Member Spotlight: Dorothy Verdon
In our member spotlight, Dorothy Verdon, CPSM, recently sat down for a virtual chat with SMPS. Dorothy, who’s owner of Bright Bunny Communications, has been in the A/E/C industry since
