Our volunteer leaders and staff members met in Washington, D.C. on April 17, 2024, for its regularly scheduled quarterly meeting. At this meeting, a variety of strategic and operational items were discussed. These included the following:
- Reviewing all our key financial progress on our fiscal year budget
- Receiving an update on our strategic plan and the associated KPIs
- Receiving a report from the Fellows Program Chair on goals, potential outcomes, and activities
- Receiving a report from the SMPS Foundation on its activities
- Discussing the collective insights received while attending the Society’s 2024 regional conferences
- Engaging in an open-ended conversation with leaders about current and future challenges and opportunities for the A/E/C industries, the marketing profession, and SMPS
Following the meeting, the SMPS board members participated in the Chapter Leaders Symposium.
The board’s next in-person meeting is scheduled for June 3-5, 2024. If you have any questions regarding these matters or the Society’s board meetings, please contact SMPS Interim Chief Executive Officer, Marci D. Thompson, DES, at marci@smps.org.
