Spotlight on Certification: Hollie O’Connor

Name: Hollie O’Connor, CPSM

Title: Marketing Manager

Firm: Terracon Consultants, Inc.

SMPS Chapter: Houston

Number of years in the A/E/C industry: 7


How has SMPS helped you in your career? Participating in SMPS and studying for the CPSM exam really expanded my understanding of what a marketer can be. It gave me new goals and ambitions for myself and my firm. I’ve met amazing fellow marketers who inspire me.

Helpful hint to share with your fellow SMPS members: When you’re juggling so many different tasks and delegating to a team, organization is key. Everything my team or I need to do goes into our shared Microsoft Planner, where we can all see what needs to be done, who is assigned to do it, due dates, notes, subtasks, etc.

Tell us something we would be surprised to learn about you: I interned with a news outlet that covers Texas politics and have been published twice in the New York Times.

What I did at work yesterday: Participated in a Healthcare Sector strategy meeting, helped our Environmental team with a grant they are writing for a client, and worked on a municipal SOQ for one of our East Texas offices.

As a CPSM, how has certification benefitted you? Passing the CPSM exam gave me a huge confidence boost and empowered me to take a more active leadership role at my firm.




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