The 2021 Weld Coxe Marketing Achievement Award

The 2021 Weld Coxe Marketing Achievement AwardThe 2021 Weld Coxe Marketing Achievement Award (MAA) recipient, Thomas E. Smith, Jr., AICP, FSMPS, CPSM, was honored as part of Build Business 2021: RISE, the SMPS annual conference. Throughout his 45-year career, Smith has been a serving leader and role model within SMPS and the A/E/C industries.

The MAA is the highest individual honor within SMPS, saluting professionals whose achievements and lasting contributions to the professional services marketing field are exemplary. Smith is the 30th recipient of the award, named in memory of marketing pioneer, SMPS co-founder, and past honoree Weld Coxe. Last year’s recipient, Carolyn Ferguson, FSMPS, CPSM, presented the award virtually during The Evening of Excellence on August 5, 2021.

In total, more than 20 individuals provided recommendations for Smith’s nomination, including seven past MAA recipients and 14 past Society presidents. Although in illustrious company, he remains humble, acknowledging, “It’s a huge honor to be included in this group of really talented people who have been acknowledged by the Society as providing value over the course of their SMPS careers.”


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Article, written by Christine Chirichella, first appeared in the October 2021 issue of Marketer.

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