Spruce It Up

Make the most of your membership in March

Now’s the time when I naturally think of spring. It’s still cold where we are (brrr), but settling into March makes me look ahead for what’s to come with the new season.

This time of year also brings spring cleaning to mind—and not just while at home figuring out our closets and what to donate. In fact, there’s nothing wrong with doing a little sprucing up and organizing within our professional lives.

Especially when it only takes ten minutes.

And especially when it benefits you and your firm.

I’m not exaggerating when I say ten minutes. It only involves an internet connection and your profiles on SMPS.org and MySMPS. Reviewing, updating, and adding information to your profiles goes a long way. For starters, it can help you:

  • Become even more knowledgeable: Network and connect with others to exchange ideas
  • Increase business opportunities: Partner with another firm who’s looking to team up with someone in their state or with someone who offers a certain service
  • Stay up to date: Get the latest marketing and business development news that’s relevant to the industries, which helps you and your firm be proactive and remain competitive

At SMPS, our vision is Business Transformed Through Marketing Leadership. But, marketing leadership does more than transform business; it creates opportunities on so many levels. Having a presence on smps.org and MySMPS is just one way your SMPS membership helps you and your firm stay connected and grow. So, go ahead and spruce up your profiles this spring!


P.S. If you’re not an SMPS member, learn the top 10 reasons to join.


Article written by Mary Cruz, vice president of membership and chapter services.  She can be reached at mary@smps.org.

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