At SMPS, we’re proud to see firms embracing a culture of professional development and excellence that advances careers and organizational success. Infrastructure Engineering Inc. (IEI) exemplifies this commitment. By supporting their marketing and business development team to pursue the Certified Professional Services Marketer (CPSM) designation, IEI is investing in strategic growth and elevating the role of marketing within their firm and the A/E/C industry.
Kashif Khan, PE, president of IEI, shared:
“At Infrastructure Engineering Inc. (IEI), we foster a culture of excellence and continuous learning by supporting every employee’s professional development. This commitment strengthens our teams and drives long-term success.
For marketing and business development, the SMPS CPSM credential is especially valuable: it sharpens strategic thinking, enhances communication, and aligns our work with industry standards. Pursuing this credential underscores each employee’s commitment to their profession and growth.
Earning it demonstrates a deep understanding of professional services marketing and equips our team to be informed, forward-looking contributors. The result is a more effective and credible marketing and business development function that helps sustain our firm’s competitive edge and long-term success.”
SMPS believes that marketing and business development professionals are essential to a firm’s long-term success and growth. IEI’s approach shows how investing in their employees creates value and a competitive edge.
