Why Professionals Join SMPS
SMPS is more than a membership organization. It’s where like-minded marketers, business developers, and firm leaders go to make a positive impact on their careers and help build business for their firms.
When you join SMPS, you’ll:
• Be connected to top-quality education and critical business and career resources
• Access marketing tools and training to drive more effective results
• Gain business development resources to generate new growth
• Benefit from leadership opportunities, training, and skills to build your career and your firm’s business
• Amplify your influence with your marketing team and firm to create more business opportunities
• Join a community of like-minded peers—over 7,000 strong—engaged in advancing the value of marketing and business development in the A/E/C industries, and in the success of their firms
SMPS will help build your business and advance your career. You pay one annual fee, which includes one chapter membership, and gives you access to the following:
1. Networking Opportunities
Make contacts through SMPS to build your business. Attend chapter meetings or participate in Build Business or a Society workshop. Participate in the MySMPS community, where you can learn about fellow members, ask questions, and create a blog. Download the MySMPS app so you can access the member directory on the go to build your network and partnering opportunities.
2. Learning Opportunities
Attend programs, workshops, online webinars, and conferences to explore how other professional services firms are tackling the challenges you and your colleagues face every day. Return to the office with innovative solutions and fresh ideas your company can put to work immediately. Membership includes our complimentary learning labs and access to the archived library on MySMPS.
3. The MySMPS Community
Take networking to another level with MySMPS, the award-winning online community designed exclusively for SMPS members. The mission of MySMPS is simple: To connect you online with people, information, and opportunities to make building business easier. Visit the Marketing Resource Center to access industry and career-related information, such as sample plans and checklists, articles, research, and reports.
The foundation of professional services marketing is MARKENDIUM, the SMPS Body of Knowledge. Through this knowledge base, read up on trends, best practices, and relevant issues impacting A/E/C marketing and business development. SMPS membership includes subscriptions to the award-winning journal Marketer and Marketer QuickLook, our weekly e-newsletter; access to research and white papers; and discounts on industry publications from SMPS.
5. Certified Professional Services Marketer Program
In an industry that values certification and credentials, the Certified Professional Services Marketer (CPSM) program will help build your personal brand and knowledge in marketing and business development, increasing your credibility with employers, coworkers, and peers. Hear what CPSM Christopher Tejeda has to say about the value of certification:
6. Career and Recruitment Resources
Plan your career, gain access to tools, and search for job opportunities through the SMPS Career Center. If your firm is seeking candidates, you can post a position in the Career Center at a discounted member rate and review the résumé bank to identify candidates. Want to know what the salary should be for a position you’re posting? Gain insight with our salary survey: Members who answer 40 percent or more of the survey questions or purchase a one-year subscription (at a reduced rate) have access to run reports from the largest marketing and BD salary survey in the A/E/C industries.
7. Leadership and Development Opportunities
Develop and perfect your leadership skills by getting involved in SMPS. Volunteer to serve your chapter, regional conference planning committees, and headquarters. Opportunities to present programs, write articles and white papers, and conduct funded research are also available at the local, regional, and Society levels of SMPS.
Now that we’ve given you seven reasons to join, you might be thinking: What’s the real value of SMPS membership? Simply put, membership puts you in the company of hundreds of firms that have made marketing and business development a priority. Hear from CE Solutions President Steve Osborn, P.E., SE, FSMPS, CPSM, on the value of SMPS to him and his firm.