Marketer Journal

Marketer is the Society’s award-winning bimonthly journal, reporting on current business development and marketing practices, issues, and trends.

Regularly cited as a top benefit of membership, Marketer provides original, knowledge-based content relevant to A/E/C professionals: innovative marketing, management, and leadership strategies, case studies, and lessons learned. Articles are written by industry practitioners and experts who face the challenges of marketing professional services every day.

February issue cover

The February/March 2023 issue is open for members to enjoy. Members may access the issue by logging into MySMPS.

SMPS publishes six issues a year in February, April, June, August, October, and December. As of 2022, SMPS has made the decision to reduce its impact on the environment and will not be printing any future issues of the Marketer.

Members can find a permanent link to the digital version as well as PDFs of the entire issue and individual articles within the Marketing Resource Center on MySMPS.

Only SMPS members can access MySMPS using their member number and password. If you’re having difficulty accessing a copy, please reach out to View the quick tutorial.

For each issue, members may publish a limited amount of content online. Please provide the following attribution:

© Marketer, The Journal of the Society for Marketing Professional Services, For sharing on social media, please tag the official SMPS accounts @SMPSHQ, and use the following hashtags #SMPSMarketer #SMPS

Published in February, April, June, August, October, and December.

To Contribute

The Marketer Editorial Team welcomes your suggestions for future themes, topics, and stories. View our Marketer Editorial Guidelines. Please send your article pitch or photography portfolio to, if you are interested in contributing content to the Marketer.

Article submissions are subject to content review and editorial revision by the project manager and/or the publisher.

SMPS CPSMs may earn one CEU for every 500 words published per article or book. They may earn one CEU for every two hours of research and preparation time used to write the article or book. A maximum of 15 CEUs may be earned for writing within a three-year period of time.

Marketer Editorial Committee for 2023

The Editorial Committee acts as an adviser to the publication and decides the issue themes on an annual basis. Individual committee members volunteer to take the lead on securing feature articles for each issue.

  • Mark Buckshon, Publisher, Construction News & Report Group of Companies
  • Ida Cheinman, Principal & Creative Director, substance151
  • Krystle English, CPSM, Marketing Director, LA Civil, KPFF Consulting Engineers
  • Wally Hise, P.E., Sr. Vice President HDR Engineering Inc.
  • Julie Huval, FSMPS, CPSM, Head of Marketing, Beck Technology
  • Clare Kelly, MS, CPSM, Principal Consultant, FUSE Marketing
  • Jen McGovern, CPSM, Regional Marketing Manager, VHB
  • Jennifer Van Vleet, CPSM, Vice President, Marketing & Communications, Global, Stantec
  • Lynne Viccaro, Chief Marketing Officer, ACRES Capital
  • Sarah Wortman, CPSM, Director of Business Development, GGLO Design


  • Ed Hannan, Principal, HannComm
  • Nancy Usrey, FSMPS, CPSM, Associate Vice President, HNTB Corporation

To Advertise

Marketer is regularly cited as the top benefit of SMPS membership. The award-winning journal reaches more than 7,000 SMPS members and an additional 6,000 readers through pass-along circulation (primarily CEOs). To reach this wide A/E/C audience, consider advertising in the Marketer by contacting for the latest media kit.

For More Information

Contact the Marketer project manager, Meagan Camp at or Publisher Marci Thompson, Chief Strategy Officer for SMPS HQ at