Marketer Journal

Marketer is the Society’s award-winning bimonthly journal, reporting on current business development and marketing practices, issues, and trends.

Regularly cited as a top benefit of membership, Marketer provides original, knowledge-based content relevant to A/E/C professionals: innovative marketing, management, and leadership strategies, case studies, and lessons learned. Articles are written by industry practitioners and experts who face the challenges of marketing professional services every day.

The April 2021 issue has been printed and mailed to all SMPS members. Access bonus sidebar content to “Why Business Metrics Matter: Making the Case for KPIs” by Chris Rickman, FSMPS, CPSM.

SMPS publishes six issues a year in February, April, June, August, October, and December—and our April and October issues also include a print version. Digital issues offer interactivity and special features.

Members can find a permanent link to the digital version as well as PDFs of the entire issue and individual articles within the Marketing Resource Center on MySMPS. Only SMPS members can access MySMPS using their member number and password. If you’re having difficulty accessing a copy, please reach out to marketer@smps.org. View the quick tutorial.

For each issue, members may publish a limited amount of content online. Please provide the following attribution:
© Marketer, The Journal of the Society for Marketing Professional Services, <issue and year>, www.smps.org.

Published in February, April, June, August, October, and December.


To Contribute

The Marketer Editorial Team welcomes your suggestions for future themes, topics, and stories. View our 2021 Marketer Editorial Guidelines. Please contact Editor Christine Chirichella, marketer@smps.org,  if you’re interested in pitching an idea for a Marketer article. Make sure to include a 150-word description of the story’s scope and your approach in the body of the email.

Article submissions are subject to content review and editorial revision by the editor and/or the publisher, and by the contributing editors who provide content, input, and direction for the publication.

SMPS CPSMs may earn one CEU for every 500 words published per article or book. They may earn one CEU for every two hours of research and preparation time used to write the article or book. A maximum of 15 CEUs may be earned for writing within a three-year period of time.


Marketer Editorial Committee

The Editorial Committee acts as an adviser to the publication and decides the issue themes on an annual basis. Individual committee members volunteer to take the lead on securing feature articles for each issue.

  • Mark Buckshon, Publisher, Construction News & Report Group of Companies
  • Ida Cheinman, Principal & Creative Director, substance151
  • Craig Galati, FAIA, FSMPS, CPSM, President, LGA
  • Matt Handal, Business Development Manager, Trauner Consulting Services, Inc.
  • Ed Hannan, Principal, HannComm
  • Jen McGovern, CPSM, Regional Marketing Manager, VHB
  • Michael Reilly, FSMPS, Principal, Reilly Communications
  • Nancy Usrey, FSMPS, CPSM, Associate Vice President, HNTB Corporation
  • Jennifer Van Vleet, CPSM, Vice President, Marketing & Communications, Global, Stantec
  • Joy Woo, CPSM, LEED AP, Associate Vice President, Cities, AECOM

To Advertise

Marketer is regularly cited as the top benefit of SMPS membership. The award-winning journal reaches almost 7,000 SMPS members and an additional 6,000 readers through pass-along circulation (primarily CEOs). To reach this wide A/E/C audience, consider advertising in the Marketer. View our 2021 Media Kit and contact Christine at christine@smps.org or 1.703.684.2264, for more information.


For More Information

Contact contact SMPS HQ staff Christine at christine@smps.org or 1.703.684.2264, or Linda Smolkin, 1.703.684.2266, or linda@smps.org.