Industry Impact Survey

The SMPS Foundation, in collaboration with Building Design+Construction magazine, is conducting a survey to gauge how A/E/C firms are impacted by the effects of the coronavirus pandemic.

This survey was designed for professionals working in architecture, engineering, construction, and related firms. The effects on marketing and business development practices are of special interest.

This short survey will take approximately 5 minutes to complete and you are asked to participate every two weeks to help identify varying impacts and trends. Select survey results will be reported here every two weeks.

Take the survey (May 14–May 25, 2020):

Participate now.


Highlights from Survey 2 (April 30–May 11, 2020):

Over the previous two weeks, 220 marketing professionals provided data on their personal work experiences and marketing-related operations of their firms, which are distributed almost evenly over the United States (8 responses from Ontario). Firm sizes (1-500+), in terms of number of employees, were also equally represented.

The number of people reporting working at home remained steady at over 90% with 92% employed full time (7% part time). Reporting on ordinary/typical marketing activities, 47% reported slight to some reduction (down 5%); 45% say it’s “business as usual,” and 8% reported most of all activities have stopped, which is consistent with the previous reporting period.

Also, 64% reported the ability to secure new projects/clients is typical or they are experiencing some reduction (down 20%); 11% indicated most or all activity has stopped. The pace of new business opportunities in terms of receiving RFPs or similar is status quo or better according to 45% of the participants (down 10%); 34% report reduced to no activity (up 10%).


Highlights from Survey 1 (April 14–28, 2020):

More than 480 marketing professionals provided data on their personal work experiences and marketing-related operations of their firms. Not surprisingly, 90% reported they are working at home 100% of the time with 89% employed full-time. 52% reported slight to some reduction with ordinary/typical marketing activities; 39% say it’s “business as usual,” and 8% reported most of all activities have stopped. 87% reported the ability to secure new projects/clients is typical or they are experiencing some reduction; 13% indicated most or all activity has stopped. The pace of new business opportunities in terms of receiving RFPs or similar is status quo or better according to 56% of the participants; 44% report reduced to no activity. View the dashboards below to see details and additional information including specific innovations, opportunities, or challenges.