Chapter Leader News

October 2023

This newsletter is updated monthly to inform chapter volunteers of Society happenings and relevant information for chapter management.

Chapter leader spotlight

Bridget Kraus, CPSM
Vice President of Marketing
Walbec Group
SMPS Wisconsin
Member Since: 2015

You recently served as a subject matter expert for a certification project for the Society. What motivates you to volunteer your valuable time to SMPS?
Volunteering for SMPS on various levels has allowed me to build a solid professional network locally and nationwide with peers and industry leaders. While my initial reason for volunteering was to expand my professional network and enhance my leadership skills, I continue to stay involved to share my expertise, stay updated on industry trends, and enhance my skills through collaboration on projects or initiatives relevant to A/E/C marketing and business development.

As a past chapter president of SMPS Wisconsin, which HQ resource did you leverage most and how did that benefit your chapter?
Our board relied on many on the HQ team for guidance on things that weren’t our strengths. Most of my time as president was during the pandemic, so it was helpful to have guidance from the HQ team on pivoting our chapter events to virtual and how to continue to provide valuable resources for our members. Our board still leans on HQ for programming ideas, policy guidelines, and financial management.

October featured articles



DEI + A/E/C Townhall: Embracing Neurodiversity in the Workplace

October 10, 2023

Chapter Leader Meetup | Membership

October 17, 2023

October Complimentary Learning Lab

October 24, 2023


October 25-26, 2023

The Pinnacle Experience

November 7-9, 2023

CPSM Exam Application Deadline

February 1, 2024

SMPS Regional Conferences

Chapter Leadership Symposium

April 17-19, 2024

CPSM Exam Application Deadline

August 1, 2024

Chapter Demographics as of 9/29/2023

These stats can be helpful for planning your programming, cultivating sponsor relationships, and engaging in member recruitment and retention.

Questions regarding chapter membership data? Please reach out to SMPS HQ Manager, Member Engagement, Matthew McFadden, at


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