SMPS Announces the Winners of the 2021 Marketing Communications Awards
The longest-standing program recognizes marketing and communications excellence.
Alexandria, VA (August 6, 2021) – The Society for Marketing Professional Services (SMPS), the premier A/E/C marketing and business development association, is pleased to announce the recipients of its 2021 Marketing Communications Awards (MCA) program. This annual competition is the longest-standing, most prestigious awards program recognizing excellence in marketing and communications by professional services firms in the design and building industries. The MCA finalists, including Best of Show and People’s Choice, were recognized during the MCA Virtual Show held online during Build Business, Thursday, August 5, at 1:15 p.m. ET.
The Best of Show Award competition features the winning entries from each category going head-to-head. One of the entries is then chosen as Best of Show voted on by a jury of industry experts. This year’s award went to JE Dunn Construction’s entry called “2020 By the Numbers holiday video”. The jurors commented, “This entry does a great job balancing both the personal and business successes from this past year. We also appreciated the sincere way they connected with their audience. They also showed their ROI, which is very important in this competition.”
The People’s Choice Award recipient, voted on by conference attendees and the virtual SMPS community alike, was awarded to EXP from Chicago, for their Recruitment and Retention Communications entry entitled, “MyEXPerience Series”.
“This was our 44th year honoring excellence in marketing communications produced by A/E/C firms and their agencies, and we had an amazing number of impressive entries. Because of the hard work and dedication of these marketing professionals, we can share their work and inspire others,” commented Molly Dall’Erta, awards program director for SMPS.
Congratulations to the following firms that were recognized:
Advertising
Award of Excellence: Kathleen Mangan Communications, Hagerstown,MD; Attic Light Studio, Shepherdstown, WV; Erin Derby Photography, Brooklyn, NY (Print)
Book/Monograph
Award of Excellence: Method Architecture, Houston, TX (Print and ebook Editions)
Merit Award: Bird Construction, Toronto, Ontario (Print and ebook Editions)
Merit Award: Langan, Parsippany, NJ (Print and ebook Editions)
Merit Award: Middle of Six, Tacoma, WA (Print)
Merit Award: STO Building Group, New York, NY (Digital)
Brand Awareness Campaign
Award of Excellence: PCL Construction, Denver, CO (Mixed Media)
Merit Award: Burgess & Niple, Columbus, OH (Digital)
Brochure-Digital
Award of Excellence: PCL Construction, North American Headquarters, Edmonton, Alberta
Merit Award: LF Driscoll, Bala Cynwyd, PA
Merit Award: Threaded Marketing Group, Charlotte, NC
Corporate Identity-New Identity
Award of Excellence: Charrette Venture Group, Clive, IA
Corporate Identity-Rebranding
Award of Excellence: Clearstory—Wayfinding and Placemaking, San Francisco, CA (tie)
Award of Excellence: McElhanney, Vancouver, British Columbia (tie)
Merit Award: Straub Construction, Shawnee, KS
Merit Award: The Collective, San Francisco, CA
Crisis Management and Communications
Award of Excellence: DAHLIN Group Architecture | Planning, Pleasanton, CA
Merit Award: Elevate Marketing Advisors, Houston, TX
Merit Award: Jacobsen Construction Company, Salt Lake City, UT
Merit Award: PCL Construction, Denver, CO
Merit Award: Schaefer, Cincinnati, OH
Direct-Mail Campaign
Award of Excellence: Bala Consulting Engineers, Philadelphia, PA (Print)
Merit Award: Emery Sapp & Sons, Kansas City, MO (Mixed Media)
External Newsletter/Publication
Award of Excellence: PCL Construction, North American Headquarters, Edmonton, Alberta (Print)
Merit Award: JE Dunn Construction, Kansas City, MO (Mixed Media)
Merit Award: Pond, Peachtree Corners, GA (Mixed Media)
Holiday Piece-Digital
Award of Excellence: JE Dunn Construction, Kansas City, MO
Merit Award: Ferguson Pape Baldwin Architects, San Diego, CA
Merit Award: Sasaki, Boston, MA
Merit Award: Selbert Perkins Design, Playa Del Rey, CA
Holiday Piece-Mixed Media
Award of Excellence: Schaefer, Cincinnati, OH
Merit Award: CAA ICON, Denver, CO
Merit Award: Elevate Marketing Advisors, Houston, TX
Merit Award: McKim & Creed, Inc., Raleigh, NC
Holiday Piece-Print
Award of Excellence: QK, Visalia, CA
Merit Award: Brick Architecture and Interiors, dba brick., Oakland, CA
Merit Award: JVA, Inc., Boulder, CO
Internal Communications-Digital
Award of Excellence: Garver, North Little Rock, AR
Merit Award: CPL, Rochester, NY
Merit Award: McKim & Creed, Inc., Raleigh, NC
Internal Communications-Mixed Media
Award of Excellence: Emery Sapp & Sons, Kansas City, MO
Merit Award: Armstrong Consultants, Inc., Grand Junction, CO
Merit Award: Moody Nolan, Columbus, OH
Internal Communications-Print
Award of Excellence: McKim & Creed, Inc., Raleigh, NC
Merit Award: Hensel Phelps, Austin, TX
Merit Award: JE Dunn Construction, Kansas City, MO
Internal Newsletter
Award of Excellence: JE Dunn Construction, Kansas City, MO (Mixed Media)
Merit Award: ECS Limited, Chantilly, VA (Digital)
Merit Award: ms consultants, Columbus, OH (Digital)
Merit Award: The PENTA Building Group, Las Vegas, NV (Digital)
Mobile App
Award of Excellence: Fiore & Sons, Inc., Denver, CO
Project Pursuit Marketing-Digital
Award of Excellence: The PENTA Building Group, Los Angeles, CA
Merit Award: Michael Baker International, Pittsburgh, PA
Project Pursuit Marketing-Mixed Media
Award of Excellence: VHB, Tysons, VA
Merit Award: Pulice-FNF-Flatiron Joint Venture, Phoenix, AZ
Project Pursuit Marketing-Print
Award of Excellence: Armstrong Consultants, Inc., Grand Junction, CO
Merit Award: TankGirl Marketing, Phoenix, AZ
Promotional Campaign-Digital
Award of Excellence: CDM Smith, Boston, MA
Merit Award: Golder, Palm Beach Gardens, FL
Merit Award: Golder, Palm Beach Gardens, FL
Promotional Campaign-Mixed Media
Award of Excellence: Hensel Phelps, Greeley, CO
Merit Award: American Institute of Steel Construction, Chicago, IL
Merit Award: Stantec, Austin, TX
Recruitment and Retention Communications
Award of Excellence: Harkins Builders, Columbia, MD (Print) (tie)
Award of Excellence: CannonDesign, Buffalo, NY (Print) (tie)
Merit Award: EXP, Chicago, IL (Digital)
Social Media-Basic (Facebook, Twitter, Instagram, LinkedIn)
Award of Excellence: Hickok Cole, Washington, DC
Merit Award: Emery Sapp & Sons, Kansas City, MO
Merit Award: JE Dunn Construction, Kansas City, MO
Merit Award: Kathleen Mangan Communications, Hagerstown, MD; Attic Light Studio, Shepherdstown, WV; Cillian Fitzgerald, Killarney, Ireland
Merit Award: Lionakis, Sacramento, CA
Merit Award: PCL Construction, US Headquarters – Denver, CO
Social Media-Blogs
Award of Excellence: GBBN, Cincinnati, OH (tie)
Award of Excellence: Gilbane Building Company, Providence, RI (tie)
Merit Award: Lionakis, Sacramento, CA
Merit Award: LS3P, Charleston, SC
Social Media-Podcasts
Award of Excellence: M+A Architects, Columbus, OH
Merit Award: LandDesign, Charlotte, NC
Merit Award: WGI, West Palm Beach, FL
Special Event-Digital
Award of Excellence: GBBN, Cincinnati, OH
Merit Award: Barton Malow, Southfield, MI
Merit Award: CDM Smith, Boston, MA
Special Event-Mixed Media + Print
Award of Excellence: Hickok Cole, Washington, DC (Mixed Media)
Merit Award: Ayers Saint Gross, Baltimore, MD (Mixed Media)
Merit Award: CG Schmidt, Inc., Milwaukee, WI (Print)
Merit Award: Hensel Phelps, Thornton, CO (Mixed Media)
Trade Show Marketing
Award of Excellence: Michael Baker International, Pittsburgh, PA
Merit Award: Wright-Pierce, Andover, MA
Video-External
Award of Excellence: CMG Landscape Architecture, San Francisco, CA
Merit Award: Bird Construction, Toronto, Ontario
Merit Award: Garney Construction, North Kansas City, MO
Merit Award: Rogers-O’Brien Construction, Dallas, TX
Video-Internal
Award of Excellence: Emery Sapp & Sons, Kansas City, MO
Merit Award: Barton Malow, Southfield, MI
Merit Award: Rogers-O’Brien Construction, Dallas, TX
Website-External and Internal
Award of Excellence: Gilbane Building Company, Providence, RI (External)
Merit Award: Anser Advisory, LLC, Orlando, FL (Internal)
Merit Award: Dattner Architects, New York, NY (External)
Merit Award: FirstCarbon Solutions, Irvine, CA (External)
Merit Award: Sasaki, Boston, MA (External)
Merit Award: Stellar, Jacksonville, FL (External)
The SMPS Marketing Communications Awards (MCA) recognize the individuals and teams who create outstanding communication vehicles for architectural, engineering, design, and construction firms. Visit the MCA Gallery to see the winning entries.
Entries for the 2022 program will be accepted beginning December 1, 2021. Stay tuned for information about the 2022 program on the MCA webpage.
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Business Transformed Through Marketing Leadership: The Society for Marketing Professional Services (SMPS) is the only organization dedicated to creating business opportunities in the A/E/C industries. With almost 7,000 members, SMPS provides leadership and professional development programs, industry research, business-building events, and vital marketing resources. Through SMPS, A/E/C professionals in North America tap into powerful networks to form project teams, secure business referrals and intelligence, and benchmark performance. The Society is committed to validating the practice of marketing and business development as essential to the success of all professional services firms. Learn more about SMPS at smps.org.
