SMPS Announces the Winners of the 2020 Marketing Communications Awards

October 8, 2020

Alexandria, VA (October 9, 2020)The Society for Marketing Professional Services (SMPS), the premier A/E/C marketing and business development association, is pleased to announce the recipients of its 2020 Marketing Communications Awards (MCA) program. This annual competition is the longest-standing, most prestigious awards program recognizing excellence in marketing and communications by professional services firms in the design and building industries. The MCA finalists, including Best of Show and People’s Choice, were recognized during the MCA Virtual Show held online during Build Business, Thursday, October 8, at noon ET.

The Best of Show Award features the winning entries from each category going head-to-head to be named Best of Show voted on by a jury of industry experts. This year’s award went to Garver for their entry in the Promotional Campaign category called Garver’s Centennial Campaign, which included Garver’s Chain Reaction Challenge. The jurors commented, “Garver is a worthy winner for this year’s top prize. Taking an internal milestone and finding a way to pay it forward to the community and start a movement truly captures the spirit of impactful marketing in today’s world. Garver’s entry was timely, effective, engaging, informative, inspiring, and entertaining. It has all the attributes of a winning entry.”

The People’s Choice Award, voted on by conference attendees and the virtual SMPS community alike, was awarded to EXP from Chicago, IL, for its Newsletter/Publication-External, Digital entry entitled, “expresso 16: the mentorship edition.”

“SMPS is proud to celebrate the 43rd annual MCA competition as it underscores the critical role and immense value marketing professionals bring to the design and building industries,” noted Josh Miles, chief marketing officer of SMPS.

“We are very pleased with the tremendous participation in this year’s MCA program, especially taking into account the deadline for entries fell in the beginning of the pandemic. We received an impressive number of outstanding entries that represent the amazing work our industry produces that truly exemplifies how impactful marketing communications can be to a firm’s success. Because of the hard work and dedication of these marketing professionals, we can share their work and inspire others,” commented Molly Dall’Erta, awards program director for SMPS.

Congratulations to the following firms that were recognized:

ADVERTISING

Award of Excellence: Shaffer Creative, Fort Worth, TX (Print)

Merit Award: P2S Inc., Long Beach, CA (Digital)

Merit Award: The Pangere Corporation, Gary, IN (Print)

BOOK/MONOGRAPH

Award of Excellence: GBBN, Cincinnati, OH (Print)

Award of Excellence: Gilbane Building Company, Providence, RI (Both Print and ebook editions)

Merit Award: HLB Lighting Design, New York, NY (Print)

Merit Award: LS3P, Charleston, SC (Both Print and ebook editions)

Merit Award: Veregy Marketing Team, Phoenix, AZ (Print)

Merit Award: VMDO Architects, Charlottesville, VA (Both Print and ebook editions)

BRAND AWARENESS CAMPAIGN

Award of Excellence: CDM Smith, Boston, MA (Mixed Media)

Merit Award: LJA Engineering, Houston, TX (Mixed Media)

Merit Award: MBH Architects, Alameda, CA (Mixed Media)

Merit Award: Shapiro & Duncan, Inc., Rockville, MD (Digital)

BROCHURE–PRINT

Award of Excellence: Primera Engineers, Chicago, IL

Merit Award: Hensel Phelps, Austin, TX

Merit Award: MMC Corp, Overland Park, KS

CORPORATE IDENTITY
Award of Excellence: UMC, Mukilteo, WA (Re-branding)

Merit Award: Fanning Howey, Indianapolis, IN (Re-branding)

Merit Award: McCownGordon Construction, Kansas City, MO (Re-branding)

Merit Award: MAGNETIZE, St. Louis, MO (New Identity)

Merit Award: Perkins and Will, Chicago, IL  (Re-branding)

DIRECT-MAIL CAMPAIGN
Award of Excellence: CKearney Consulting, Dallas/Fort Worth, TX (Digital)

Award of Excellence: Stantec, Austin, TX (Mixed Media)

Award of Excellence: Timmons Group, Richmond, VA (Print)

Merit Award: P2S Inc., Long Beach, CA (Digital)

EXTERNAL NEWSLETTER/PUBLICATION
Award of Excellence: Clark Construction Group, Bethesda, MD (Print)

Merit Award: EXP, Chicago, IL (Digital)

Merit Award: Sellen Construction, Seattle, WA (Print)

Merit Award: SWCA Environmental Consultants, Phoenix, AZ (Mixed Media)

HOLIDAY PIECE–DIGITAL

Award of Excellence: Hafer, Evansville, IN

Merit Award: JE Dunn Construction, Kansas City, MO

Merit Award: RS&H, Inc., Jacksonville, FL

Merit Award: WB Engineers+Consultants, New York, NY

HOLIDAY PIECE–MIXED MEDIA
Award of Excellence: Schaefer, Cincinnati, OH

Merit Award: American Constructors, Austin, TX

Merit Award: Garver, North Little Rock, AR

HOLIDAY PIECE–PRINT

Award of Excellence: CRSA, Salt Lake City, UT

Merit Award: Degenkolb Engineers, San Francisco, CA

Merit Award: QK, Visalia, CA

INTERNAL COMMUNICATIONS–DIGITAL
Award of Excellence: STO Building Group, New York, NY (Digital)

Merit Award: DCI Engineers, Seattle, WA (Digital)

Merit Award: Hensel Phelps, Greeley, CO (Digital)

INTERNAL COMMUNICATIONS–MIXED MEDIA

Award of Excellence: McKim & Creed, Inc., Raleigh, NC (Mixed Media)

Merit Award: HGC Group of Companies, Cincinnati, OH (Mixed Media)

Merit Award: Terracon Consultants, Inc., Olathe, KS (Mixed Media)

INTERNAL COMMUNICATIONS–PRINT

Award of Excellence: McKim & Creed, Inc., Raleigh, NC (Print)

Merit Award: LS3P, Charleston, SC (Print)

INTERNAL NEWSLETTER

Merit Award: Hensel Phelps, Greeley, CO (Print)

Merit Award: JE Dunn Construction, Kansas City, MO (Digital)

Merit Award: The PENTA Building Group, Las Vegas, NV (Digital)

PROJECT PURSUIT MARKETING

Award of Excellence: Cooper Carry, Atlanta, GA (Print)

Award of Excellence: JP Cullen, Janesville, WI (Mixed Media)

Award of Excellence: Lease Crutcher Lewis, Seattle, WA (Digital)

Merit Award: GBBN | MEMI+CSO | Messer Construction, Cincinnati, OH (Mixed Media)

Merit Award: HGA, Alexandria, VA (Print)

Merit Award: Lease Crutcher Lewis, Seattle, WA (Mixed Media)

PROMOTIONAL CAMPAIGN–DIGITAL

Award of Excellence: The Lighting Practice, Philadelphia, PA

Merit Award: HLB Lighting Design, New York, NY

Merit Award: Perkins and Will, Chicago, IL

PROMOTIONAL CAMPAIGN–MIXED MEDIA AND PRINT

Award of Excellence: Garver, North Little Rock, AR (Mixed Media)

Merit Award: DKS Associates, Portland, OR (Mixed Media)

Merit Award: Lendlease, New York, NY (Mixed Media)

Merit Award: RS&H, Inc., Jacksonville, FL (Print)

Merit Award: Stantec, Austin, TX (Mixed Media)

RECRUITMENT AND RETENTION COMMUNICATIONS

Award of Excellence: Hensel Phelps, Orlando, FL (Digital)

Award of Excellence: MMC Corp, Overland Park, KS (Mixed Media)

Merit Award: DAVIS Construction, Rockville, MD (Mixed Media)

Merit Award: MMC Corp, Overland Park, KS (Print)

Merit Award: Taylor Design, Irvine, CA (Mixed Media)

SOCIAL MEDIA

Award of Excellence: M+A Architects, Columbus, OH (Basic)

Award of Excellence: STO Building Group, New York, NY (Podcasts)

Merit Award: GBBN, Cincinnati, OH (Basic)

Merit Award: HLB Lighting Design, New York, NY (Basic)

Merit Award: JE Dunn Construction, Kansas City, MO (Basic)

Merit Award: Robins & Morton, Birmingham, AL (Blogs)

SPECIAL EVENT–DIGITAL
Award of Excellence: Sellen Construction, Seattle, WA

Merit Award: Rogers-O’Brien Construction, Dallas, TX

Merit Award: SWBR, Rochester, NY

Merit Award: VMDO Architects, Charlottesville, VA

SPECIAL EVENT–MIXED MEDIA

Award of Excellence: Hickok Cole, Washington, DC

Merit Award: Design Collaborative, Fort Wayne, IN

Merit Award: EXP, Chicago, IL

Merit Award: Sellen Construction, Seattle, WA

SPECIAL EVENT–PRINT
Award of Excellence: HITT Contracting, Falls Church, VA (tie)

Award of Excellence: JP Cullen, Janesville, WI (tie)
Merit Award: IBI Placemaking, Boston, MA

Merit Award: Sellen Construction, Seattle, WA

TRADE SHOW MARKETING
Award of Excellence: Ayers Saint Gross, Baltimore, MD

Merit Award: Garmann/Miller Architects-Engineers, Minster, OH

VIDEO

Award of Excellence: FOX Architects, Washington, DC (External Video)

Merit Award: Hafer, Evansville, IN (External Video)

Merit Award: Hensel Phelps, Greeley, CO (External Video)

Merit Award: Kiewit, Englewood, CO (Internal Video)

Merit Award: Shook Construction, Dayton, OH (Internal Video)

Merit Award: Wade Trim, Detroit, MI (Internal Video)

Merit Award: WJE, Northbrook, IL (External Video)

WEBSITE–EXTERNAL

Award of Excellence: SC Builders, Sunnyvale, CA

Merit Award: Fanning Howey, Indianapolis, IN

Merit Award: JE Dunn Construction, Kansas City, MO

Merit Award: Perkins and Will, Chicago, IL

WEBSITE–INTERNAL

Award of Excellence: McKim & Creed, Inc., Raleigh, NC

Merit Award: Anser Advisory, LLC, Orlando, FL

Merit Award: Gilbane Building Company, Providence, RI

Merit Award: Moody Nolan, Columbus, OH

The SMPS Marketing Communications Awards (MCA) recognize the individuals and teams who create outstanding communication vehicles for architectural, engineering, design, and construction firms. Visit the MCA Gallery to see the winning entries.

Entries for the 2021 program will be accepted beginning December 1, 2020. Visit the MCA webpage for more information.

 

Business Transformed Through Marketing Leadership: The Society for Marketing Professional Services (SMPS) is the only organization dedicated to creating business opportunities in the A/E/C industries. With almost 7,000 members, SMPS provides leadership and professional development programs, industry research, business-building events, and vital marketing resources. Through SMPS, A/E/C professionals in North America tap into powerful networks to form project teams, secure business referrals and intelligence, and benchmark performance. The Society is committed to validating the practice of marketing and business development as essential to the success of all professional services firms. Learn more about SMPS at smps.org.