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363 Search results for 'pivot and focus'

Inbound Marketing

March 8, 2018

Integrate Inbound Marketing Strategies Marketing tactics have evolved drastically over the past 10 years and will continue to evolve at a rapid pace. For years now, traditional outbound methods such… Read More

SMPS Advances

February 23, 2018

…agenda: Continued deliberation on the 2017–2020 strategic plan. The board and its committees are finalizing the objectives and strategies for the current triennium. The strategic plan will focus on improving… Read More

Appreciation: Show the Love

February 5, 2018

…surpasses my memory, the bar gets raised. And each time I focus on what’s remarkable, I always seem to find something that’s better. Over the past few weeks, SMPS has… Read More

Influencer Marketing

February 1, 2018

The term “influencer” has become so synonymous with successful marketing practices that the Cambridge Dictionary has added a new definition of the word: “A person or group that has the… Read More

Omnichannel Marketing

January 19, 2018

…experience across the entire customer journey. So, the focus is on optimizing the experience across all phases of customer engagement and across all channels, screens, and devices. It’s more than… Read More

Your 2018 Journey

January 5, 2018

…firm’s heart is to dominate your niche market, then the firm’s operational policies must be channeled to support that goal. If the firm’s operational goals are focused on minimal investment,… Read More

A Client-Focused BD Initiative

November 21, 2017

Lessons Learned from a Client-Focused BD Initiative With the stress of billable targets, endless client meetings, project deadlines, and business development goals, it’s hard enough to find time together in… Read More

Family Ties

November 16, 2017

…a focus on efficiency. Katie: I have a bachelor’s degree in Marketing with a certificate in International Business from Texas Tech University. I studied abroad in Barcelona, Spain, where I… Read More

Thoughts and Ideas: Leveraging Them Into Actions

November 3, 2017

We do our best when we focus on positive energy. I was up early, way before sunrise. I had alerted everyone that I would be out of the office all… Read More

Resilience and Inspiration: It’s What We All Need

October 6, 2017

…stories are remarkable. Most have chosen a degree program and research focus derived from the effects of personal experiences that could easily have overwhelmed them. The perseverance and passion these… Read More