Marketer Online

Stay current. Newest posts in each category.


Make the Most of Your Membership in May

From the President

Spring Has Sprung

SMPS Foundation

Give Back and Spring Forward


What’s Your Story?

Business Development

It’s Time To Change Your Story About Business Development

Society News

New Hires at SMPS HQ

Marketer Online will keep you up to date.

SMPS 2019 Marketing Practices and Trends Survey

February 6, 2019

Your insight matters. What’s the current level of business competition for your firm? Did the recent U.S. Federal Government shutdown have any impact on your business? What types of technologies are you incorporating into your Read More

Never Stop Learning and Growing

January 18, 2019

Now and again, we hear the following advice: never stop learning and growing. Boy, how this resonates with the new year, often a time of reflection and renewal. Have you asked yourself lately, Am I Read More

Delivering Your Brand Promise

January 18, 2019

What do winning A/E/C firms have in common? They all have strong, differentiated brands; loyal, raving clients; and a culture driven by engaged, client-centric employees. The secret to success lies at the intersection of client Read More

Forget the Resolutions: Do Something Different in 2019

January 10, 2019

Wow, where did 2018 go? It seems the older I get, the faster and faster the years go by. As the calendar turns to a new year, many will focus on a new resolution (or Read More

Share SMPS: Refer a Friend

January 4, 2019

Thanks to everyone who has referred their friends to the Society over the years. Our Share SMPS: Refer a Friend program continues to grow and help build the SMPS network for our members. For sharing Read More

SMPS Member Brandon Peters

December 14, 2018

In our member spotlight, Brandon Peters, CPSM, took time out of his busy schedule to sit down with SMPS. Brandon, who’s marketing director at CLARK | BARNES, shares the challenges and rewards of his job—and Read More

Make This Year—and Every Year—Different

December 13, 2018

It’s said that this is the most wonderful time of the year. It’s easy to believe, with the change in seasons, the cooler weather, the added spring in people’s steps, and all the food around Read More

Take the Stress Out of Networking

December 6, 2018

The holiday season is upon us. This time of year provides great opportunities for networking. There are company parties, client gatherings, SMPS socials, church get-togethers, neighborhood block parties, and the list goes on. Some people Read More

Carla Thompson: 2018 Weld Coxe Marketing Achievement Award Recipient

December 5, 2018

Alexandria, VA-The Society for Marketing Professional Services (SMPS), the premier A/E/C marketing and business development association, is pleased to announce that Carla Thompson, FSMPS, CPSM, has been honored with the 2018 Weld Coxe Marketing Achievement Read More

Happy Holidays and Happy Reading

December 3, 2018

SMPS developed MARKENDIUM, our six-book series, to bring you relevant marketing content to help build skills and support firm growth. If you haven’t picked up your copy yet, now’s the time! Now through December 14, Read More