Why Professionals Join SMPS
When you Join SMPS you will:
- Be connected to top-quality education and critical business and career resources
- Make meaningful connections
- Access marketing tools and training to drive more effective results
- Gain business development resources to generate new growth
- Benefit from leadership opportunities, training, and skills to define direction and boost performance
- Amplify your influence within your marketing team and firm
- Join a community of like-minded united peers—6,800 strong—deeply engaged in advancing the value of marketing and business development in the A/E/C industry, and in the success of their firms
SMPS will help build your business and advance your career. You pay one annual fee, which includes one chapter membership, and you will have access to the following:
1. Networking Opportunities
Make local, regional, and international business contacts through SMPS to build your business. Attend chapter meetings and programs or participate in Build Business or a Society workshop. Volunteer for a chapter or Society committee. Learn more about your fellow members in the Directory on MySMPS. Participate in the MySMPS community, where you can share files, ask questions, and create a blog using your own experience and knowledge. Download the MySMPS app so you can access the member directory when you are on the go!
The foundation of our professional resources is MARKENDIUM, the SMPS Body of Knowledge. Through this knowledge base, you may read up on trends, best practices, and relevant issues impacting professional services marketing and business development. SMPS membership includes subscriptions to the award-winning journal Marketer and to Marketer QuickLook, our weekly e-newsletter; access to research and white papers funded by the SMPS Foundation; and discounts on industry publications from the SMPS.
3. Marketing Resource Center
Take networking to another level with MySMPS, the award-winning online community designed exclusively for SMPS members. The mission of MySMPS is simple: To connect you online 24/7/365 with people, information, and opportunities to make building business easier. Visit the Marketing Resource Center any time for access to industry and job-related information.
4. Certified Professional Services Marketer Program
Earn professional credentials via the Certified Professional Services Marketer Program (CPSM). In an industry that values certification, the CPSM program will help build your personal brand as an expert in marketing and business development, increasing your credibility with employers, coworkers, and peers. Recent CPSM Erik Grandowski talks about the value of certification in this podcast.
5. Educational Opportunities
Attend programs and conferences to explore how other professional services firms are tackling the business challenges you and your colleagues face every day. You will return to the office with innovative solutions and fresh ideas your company can put to work immediately. Membership also includes our complimentary webinars and access to the webinary library.
6. Leadership Opportunities
Develop and practice your leadership skills by getting involved in SMPS: Volunteer to serve on chapter committees, your chapter’s board of directors, regional conference planning committees, and Society task forces and committees.
7. Career and Recruitment Resources
Plan your career, gain access to advancement tools, and search for job opportunities through the SMPS Career Center.
If your firm is seeking candidates to fill an open position, you can post that position in the Career Center and review the resume bank to identify marketers and business developers with experience in the A/E/C industry. (SMPS members and their firms enjoy a discount on employment ads posted in the Career Center.)
8. International and Regional Contacts
SMPS also supports the growth of A/E/C companies by providing members with:
Contacts made through the powerful SMPS network to facilitate teaming opportunities, business referrals, and knowledge of A/E/C business practices, trends, and successes.
9. Professional Development Opportunities
Opportunities to present programs, write articles and white papers, and conduct funded research are available at the local, regional, and Society levels of SMPS. Through involvement in SMPS, your employees can demonstrate the thought leadership and expertise your firm has to offer clients and teaming partners.
10. A Community for Emerging Leaders
SMPS offers the emerging leaders in your organization access to the greater A/E/C community, introducing them to community leaders, exposing them to big-picture perspectives, and fueling their passion for the industry and their professions—all elements in retaining the brightest and best talent for your company. The connections made in SMPS lead directly to business opportunities with clients and teaming partners.
Heard enough? Join SMPS today!
For More Information
Contact Mary Cruz, at 703.684.2264 or [email protected].