Major Steps Toward Inclusion and Racial Equality in A/E/C

August 17, 2021

Established almost one year ago, the SMPS Diversity, Equity, and Inclusion (DEI) Task Force has been hard at work. Thirty SMPS members from across the country have met monthly to define DEI objectives for the organization and identify gaps and opportunities for the Society and A/E/C industries.

We quickly recognized that because of the specialized role of marketers and business development professionals within A/E/C firms, SMPS and our members have a unique opportunity to shift the direction of inclusion within our firms and truly transform business through marketing leadership. This reach can include project teams, representation within organizations, alignment with HR for recruitment and retention efforts, and influencing corporate culture.

With that as our guiding light, the DEI Task Force has made major strides over the past 11 months.

 

To read more, download the full article.

 

The article, written by Asheya L. Warren, CPSM, will appear in the August 2021 issue of Marketer. Asheya is a past-president of SMPS Dallas and current chair of the SMPS Diversity, Equity, and Inclusion Task Force. The article also includes a section titled From the Desk of the CEO: Our Progress, written by SMPS Michael V. Geary, CAE, chief executive officer of SMPS and the SMPS Foundation.