SMPS Website

The Pinnacle Experience
2024-11-06 - 2024-11-08 | Four Seasons Atlanta, 75 14th St. NE, Atlanta, GA, 30309, United States

Amplify A|E|C 2025 Call for Presentations
2024-10-25 | TX

Webinar | The Interplay of Marketing Communications and Business Development
2024-10-17 14:00 - 15:30 UTC | Virtual, VA, United States

Master This: Achieving Return on Content: A New AEC Blueprint
2024-09-10 14:00 - 2024-09-17 15:30 | Virtual, VA, United States

August webinar: The Anatomy of a Value Proposition: Using the Differentiation Framework to Write Proposal Content that Gets Shortlisted
2024-08-29 14:00 - 15:30 | Virtual, VA, United States

August webinar: The Pursuit Journey: From Herding Cats to a Killer Proposal
2024-08-22 14:00 - 15:30 | Virtual, VA, United States

Amplify A|E|C
2024-07-24 - 2024-07-26 | Hyatt Regency Salt Lake City, 170 South West Temple, Salt Lake City, UT, 84101, United States

June Webinar: The Crash Course to Mastering Budgets: From Planning to Performance
2024-06-13 14:00 - 15:30 | Virtual, VA, United States
Join Bolanle Williams-Olley, CFO of Mancini Duffy, in “The Crash Course to Mastering Budgets: From Planning to Performance,” a dynamic session designed to enhance your budgeting skills. Perfect for creatives, managers, and financial enthusiasts, this course simplifies budget creation, monitoring, and adjustment processes. Bolanle’s expert insights will transform your approach to budgeting – elevating it beyond mere numbers to making it a strategic and exciting component of your business strategic toolkit.

AEC.AI
2024-05-22 13:00 - 2024-05-23 16:00 | Omni Los Angeles Hotel at California Plaza, 251 South Olive Street, Los Angeles, CA, 900012, United States
AEC.AI™ is a two-day AI education program with content designed specifically for A/E/C marketers and business developers. We’ll be joined again by Christopher Penn from TrustInsights.ai who will explore emerging technologies by putting them to use. Penn is an authority on artificial intelligence, digital marketing, technology, and data science. His workshops will provide hands-on training, AI-prompting exercises, and roundtable discussions, so make sure to bring your laptop!

May webinar: How to Use Email Marketing to Drive Referrals
2024-05-16 14:00 - 15:30 | Virtual, VA, United States
Email marketing remains the holy grail for ROI in B2B marketing, especially for professional services. The professional services buying cycle is characterized by a lengthy, intricate process. The notion that you’ll magically appear on your ideal customer’s radar just when they’re ready to spend money on your unique services is far from realistic. AEC marketers need to efficiently capture a prospect’s attention, give them a tangible resource to subscribe to, and then keep them engaged with great content that repeatedly convinces them that the firm is the ideal partner.
King will impart best practices for bringing AEC buyers into a firm’s fold and preventing them from unsubscribing. She will cover how to strike a balance between the information needs of your ideal prospects and your firm’s expertise. King will also explore how to build, segment and nurture an email list.

April Webinar: Tell Unforgettable Stories to Win Work and Recognition
2024-04-25 14:00 - 15:30 | Virtual, VA, United States
Design is a communication tool and when we communicate, we tell stories. But are those stories unforgettable and high impact? Often, what’s missing from those stories is a clear narrative arc that connects and moves the audience. Making the emotional connection and demonstrating impact is what differentiates leaders and their work. Through a series of prompts and interactive exercises, participants will develop the seeds of unforgettable stories that will move and delight their audiences – whether they hope to reach an award jury or their next client. These tools to identify narrative will enable participants to develop winning proposals, pitches, and award submissions.

Heartland Regional Conference (HRC)
2024-04-24 - 2024-04-26 | TX

Chapter Leadership Symposium
2024-04-17 - 2024-04-19 | Washington Hilton, 1919 Connecticut Ave NW, Washington, DC, DC, 20009, United States

April Webinar: Integrating AI Into Business Development
2024-04-09 14:00 - 15:30 | Virtual, VA, United States
For many A/E/C professionals, business development isn’t the number-one priority. Project deliverables and deadlines, as well as the need to build business, never go away. Wouldn’t it be great to have additional resources to help provide insight, improve efficiency, and manage lead generation?
Join us for our April webinar, where our presenter will equip business developers with the knowledge and tools needed to be more efficient. During this online session, discover how to effectively integrate AI into your BD strategy. The skillsets and resources will help you:

Stay competitive
Enhance your efficiency and productivity
Capitalize on the right business opportunities

Master This: Leading Culture
2024-04-02 13:00 - 2024-04-08 14:00 | Virtual, VA, United States

Southeastern Regional Conference (SERC)
2024-03-25 - 2024-03-27 | TX
Hyatt Regency Greenville, 220 North Main Street, Greenville, SC 29601

Women + A/E/C
2024-03-19 14:00 - 2024-03-21 15:30 | Virtual, VA, United States

Pacific Regional Conference (PRC)
2024-03-13 - 2024-03-15 | Portland, OR, Portland, OR
The mission of the SMPS regional conferences is to advocate for, educate, and connect leaders in the building industry by providing an elevated professional experience in an intimate environment and, organized to support geographical networks and culture.
2022–23 SMPS Regional Conferences
SRC
Southern Regional Conference
This conference was SOLD OUT! Thank you to all who attended, and participated in this regional conference.
New Orleans, LA
Royal Sonesta New Orleans

2024 TBD

PRC
Pacific Regional Conference
This conference was SOLD OUT! Thank you to all who attended, and participated in this regional conference.
San Diego, CA
Manchester Grand Hyatt

2024 TBD

SERC
Southeastern Regional Conference
March 20-22, 2023
This conference is SOLD OUT!
Wilmington, NC
Embassy Suites & Aloft

2024 TBD

SWRC
Southwest Regional Conference
April 12–14, 2023
Santa Fe, NM
La Fonda on the Plaza

2025 TBD

NERC
Northeast Regional Conference
May 3-5, 2023
Philadelphia, PA
Loews Philadelphia

Learn More

HRC
Heartland Regional Conference
April 24-26, 2024
Indianapolis, IN
Westin Hotel

Learn more

March Webinar: Rebranding Bootcamp: 5 Secrets for Getting Your Firm Ready to Rebrand
2024-03-07 14:00 - 15:30 | Virtual, VA, United States
How do you know if the timing is right to rebrand in 2024, and what can your firm do to be as prepared as possible? What are the 5 secrets to successful AEC firm rebrands, and why do so many firms stall out somewhere along the way? Author, keynote speaker, and branding consultant Josh Miles knows a thing or two about rebranding in the AEC industries. In this action-packed webinar, Josh will share the secrets to getting your firm ready to rebrand, and help you know exactly when you’re ready to go.

February Webinar: Everyday Business Development: Tactics for All Skill Levels
2024-02-29 14:00 - 15:30 | Virtual, VA, United States

Southern Regional Conference (SRC)
2024-01-31 - 2024-02-02 | Hilton Austin, 500 East 4th Street, Austin, TX, 78701, United States

January Webinar: Build Your 2024 Social Media Strategy
2024-01-25 14:00 - 15:30 | Virtual, VA, United States

January Learning Lab: Secrets of Great Internal Marketers
2024-01-17 12:00 - 13:30 | Virtual, VA, United States

A/E/C Growth Professionals Day
2024-01-08 | TX

How To Accelerate Your Content Development Process With AI Tools
2023-11-16 14:00 - 15:30 | TX
Developing content has been a task many marketers believe in, but don’t often have time for in their workday. From brainstorming and writing to editing and sharing, content development can seem daunting while proposals are flying out the door. Luckily, there’s a way to accelerate each stage of your content process using AI tools. In this session, we’ll discuss how and where we can save time (and brain power) to effectively create client-focused content that produces results and generates leads.

The Pinnacle Experience
2023-11-07 - 2023-11-09 | TX
The Pinnacle Experience is for professionals with significant experience (10-15+ years), who serve as the “first chair” for leading their firm’s marketing and business development strategies. This may include CEOs, CMOs, directors, principals, and vice presidents.
Attendance is limited to approximately 100 qualified professionals to guarantee an impactful learning and networking experience.
The Pinnacle Experience Advisory Committee
Facilitator:
Stacy Stout, FSMPS, CPSM
Advisors:
Craig Galati, FAIA, FSMPSKayla McCause, CPSMDamion Morris, CPSMCricket Robertson, FSMPS, CPSMJennifer Van Vleet, CPSM
Attendee Experiences

“The Pinnacle Experience challenged me to stretch my mind in new ways.”
-David Werking, FSMPS, CPSMBusiness Development Manager, ERMCO, Inc.

“The Pinnacle Experience gave me the tools and data to expand my thinking with tangible takeaways.”
-Sarah HoffOwner / Principal Consultant, Hoffhaus Creative

Cancellation Policy: Cancellations must be submitted in writing and sent to SMPS, The Pinnacle Experience Attn: Antonio Payne, 625 North Washington Street, Suite 302, Alexandria, VA 22314, or antonio@smps.org. The registration fee will be fully refunded if the written cancellation is received two weeks prior to the event. No refunds will be refunded with less than two weeks’ notice. A substitute may attend for no extra charge provided SMPS is notified of the substitution or transfer prior to the start of the event. Please see our complete registration and cancellation policy.
SMPS Thanks our 2022 Pinnacle Experience Sponsors

Master This: People Leadership
2023-10-31 13:00 - 2023-11-06 14:30 | TX
A/E/C firms of all sizes are struggling to attract and keep great talent, employees are experiencing burnout at unprecedented levels, and HR teams simply can’t keep up. While a single solution won’t solve all these pain points, there is a solution that addresses them in an ongoing, sustainable manner: Effective people leadership.
Great people leadership isn’t something that most people are born with, it’s developed. In this series, we’ll take a strategic look at people leadership, why it’s so challenging and how to use science to develop people leadership skills to change how we lead.

AEC.AI
2023-10-25 09:00 - 2023-10-26 17:00 | The District Architecture Center (DAC), 421 7 th St., NW , Washington, DC, 20004 , United States

Member Learning Lab: Leveraging Your Experience and Relationships to Win More Work
2023-10-24 12:00 - 13:00 | TX
Conquer your marketing and business development challenges with the help of modern technology. In this session, you will discover how to improve the two elements critical for success: leveraging your firm’s experience and harnessing the power of relationships.
Your experience database is the heart of your marketing efforts, discover how to maintain and use your data more effectively. And as Enterprise Relationship Management (ERM) is transforming the A/E/C industries, you will gain insight into how to utilize this tech to allow business development to focus on what they do best.
This webinar will help you maximize your potential for long-term sustainable growth.

Construction Inclusion Week 2023
2023-10-16 - 2023-10-20 | TX
