Category: Marketer

How To Lose Like a Champ
Marketer

How To Lose Like a Champ

Second place. In the Olympics, it means you won silver. In the A/E/C world, it means you lost. In the words of the immortal Ricky Bobby of Talladega Nights: the

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Network With Purpose
Marketer

Network With Purpose

As an A/E/C professional, being self-aware and open to professional development and personal growth reaps rewards. One of the ways I invest in my professional development is by taking the

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Overcoming Unconscious Bias
Marketer

Overcoming Unconscious Bias

As recently as 2017, the term “cultural add” started showing up in the business lexicon. “Cultural fit” assesses how well a candidate or employee fits within the company today. Cultural

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2021 People's Choice Award
Marketer

2021 People’s Choice Award

For the People’s Choice Award, all winning entries were displayed online and voted on by conference attendees, SMPS members, and the general public alike. The award was given to EXP

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2021 Best of Show Award
Marketer

2021 Best of Show Award

In the 2021 Marketing Communications Awards program, Award of Excellence winners in all categories were considered for the Best of Show Award, which was selected online by a jury of

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Globalization and A/E/C Marketing
Marketer

Globalization and A/E/C Marketing

According to Merriam-Webster, globalization is defined as “the act or process of globalizing: the state of being globalized; especially: the development of an increasingly integrated global economy marked especially by

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