Weld Coxe Marketing Achievement Award Winner

Passionate marketer and industry trailblazer accepts highest honor awarded by SMPS.

Tim Barrick Honored with 2017 Weld Coxe Marketing Achievement Award

The Society for Marketing Professional Services (SMPS), the premier A/E/C marketing and business development association, is pleased to announce that Tim Barrick, FSMPS, has been honored with the 2017 Weld Coxe Marketing Achievement Award. Barrick, a member of SMPS Indiana, accepted his award at Build Business during the Evening of Excellence in Indianapolis. View Barrick’s nomination video.

The Society’s highest honor, the Weld Coxe Marketing Achievement Award, salutes a remarkable marketing or business development professional whose career achievements, leadership role, and lasting contributions to the industry are exemplary. Barrick joins a distinguished group of accomplished members who embody the mission and spirit of SMPS and are valued advisers to the organization. He is the 26th recipient of the award, named in memory of marketing pioneer, SMPS founder, and past honoree Weld Coxe.

Barrick is a self-professed practitioner of blue-collar marketing, with a roll-up-your sleeves and get-it-done attitude. His work ethic, ability to learn on the job, and skills in developing creative strategies have resulted in a lifetime of achievement.

He has been an active member of SMPS since 1987 and currently serves as principal/executive vice president at RATIO Architects in Indianapolis, IN. At RATIO, Barrick has always sought new technologies and tactics to evolve their brand. As a result, RATIO has seen tremendous gains in the percentage of repeat clients, from 20 percent in the early ’90s to more than 70 percent today. Tony Steinhardt, FSMPS, CPSM, principle/vice president at RATIO has been “blessed to work with a marketer at the top of his game, a mentor, a close friend, and a partner.”

Barrick has also made a lasting impact on SMPS and has been a mentor to countless professionals. Karen O. Courtney, AIA, FSMPS, CPSM, a 2013 MAA recipient, states that “Tim has been a tireless advocate for SMPS, and a champion of programs that we now take for granted.” Outside of work, Barrick has given back in many ways, specifically to his hometown of Shelbyville, IN, where he volunteers with local charities and mentors high school students.

Learn more about Barrick by reading the October 2017 Marketer article, “Meet Hoosier Tim Barrick: The 2017 Weld Coxe Marketing Achievement Award Winner.”


 

ABOUT WELD COXE

Weld Coxe

The 1989 recipient of the Marketing Achievement Award, Weld Coxe, Hon. AIA, FSMPS, was the founder of The Coxe Group; author of the seminal books Marketing Architectural and Engineering Services and Managing Architectural and Engineering Services, and co-author of Success Strategies for Design Professionals; and a popular speaker. A founder of SMPS and Member #2, Coxe was the driving force behind the creation of an identity for “non-professionals who sold professional services.” Read more

Coxe passed away on March 15, 2011. In that same year, the Society renamed the Marketing Achievement Award in his honor and memory.

 

For More Information

Contact Tina Myers, CAE, SMPS Headquarters, at 1.800.292.7677 or 1.703.549.6117, x224, or [email protected].

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