This
prestigious award, the preeminent SMPS individual honor, salutes professionals
whose achievements and lasting contributions to the field are exemplary.
To be considered or to nominate a colleague, please follow these guidelines.
Nominations are due May 5, 2006. To view previous Marketing Achievement
Award winners, click here.
Eligibility
To be eligible, a nominee must be an SMPS member and have demonstrated
significant and measurable accomplishments in at least three of
the following five areas.
1.
Research
The nominee must have created an innovative and successful research
program involving either research studies on a market-related
topic or research studies for a particular market.
2. Education
The nominee must have made a significant contribution to the education
of others in the profession, including persons within his/her
own organization, with SMPS, or within the profession as a whole.
Activities may include writing, speaking engagements, or teaching
university courses.
3. Professional Leadership
Within SMPS or his/her own professional field, the nominee must
have held offices or chaired or served on a committee on a local,
regional or national level; served as a recognized mentor or acted
as an effective spokesperson for marketing professionals.
4. Marketing Communications
The nominee must have been directly involved in the creation of
award-winning marketing and communications programs, including
brochures, newsletters, videos, advertising, or public relations
campaigns.
5. Innovative Programs
The nominee must have developed new marketing approaches or technologies
that, as demonstrated by measurable results, have brought value
to his/her firm and to the profession. Descriptions of specific
actions and their impact are required.
Nominations
To be considered for selection by the committee, each nomination
must arrive by the due date and contain:
-
a one-page overview of the nominee's achievements highlighting
why they warrant the committee's consideration-followed by additional
pages of narrative with representative exhibits describing his/her
achievements in at least three of the five subject areas cited
above
- one
original document plus five copies for distribution
- a
maximum of five letters of endorsement
- a
maximum of three exhibits
- a
minimum of two different slide views and photographs of the nominee
(headshots preferred). Nominations may not be faxed.
Selection
Process
The nominations will be reviewed by a committee of distinguished
members from around the nation. The committee's recommendation for
the award winner, if any, will be reviewed by the National Board
of Directors, which confirms the final selection.
How
to Submit a Nomination
Nominations deadline:
Must be received at the national office by close of business May
5, 2006.
Number
of copies:
Seven (one original plus six copies)
For
more information:
Tina Myers, SMPS National, telephone 800-292-7677, ext. 224.
E-mail:tina@smps.org
Send
nomination to:
SMPS National, 99 Canal Center Plaza, Suite 330, Alexandria, VA
22314. Mark the envelope "Confidential: SMPS Marketing Achievement
Award Nomination".
Award
The 2005 recipient will be announced at Build Business, the SMPS/PSMA
National Marketing Conference, August 16-19, 2006, in Hollywood,
CA.
Previous
Recipients of the SMPS Marketing Achievement Award
2005
Randy Pollock, FSMPS
2003 Julie Luers, FSMPS
2001
Jean Valence, FSMPS
2000 Randolph W. Tucker, P.E.
1999
Howard J. Wolff
1998 Kay Lentz, FSMPS
1997 Laurin McCracken, AIA,
MCRS, FSMPS
1996 Nancy Egan
1995 Lisbeth Quebe, FSMPS
1993 William Hankinson
1992 Thomas Page, FSMPS
1991 Janet Goodman Aubry, FSMPS
1990 Joan Capelin, FSMPS, PRSA
1989 Weld Coxe, FSMPS
1987 Diane Creel, FSMPS
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