A Certified Professional Services Marketer (CPSM) is expected to
adhere to a Code of Ethics. It recognizes an individual's integrity and
obligation to maintain high standards of individual professional
behavior, as well as a responsibility to promote these same standards
within our industry.
I will maintain and advance my knowledge of professional services
marketing, respect the body of marketing knowledge, and contribute to
its growth.
I promise to continually seek to raise the standards of excellence in
professional services marketing.
I pledge to pursue my professional activities with honesty and fairness,
to demonstrate the highest standard of personal conduct, to actively
encourage the highest level of ethical standards within the profession,
and to report unethical behavior to the Society for Marketing
Professional Services.
I promise to practice in a manner that supports the rights of employers,
employees, and clients and will not discriminate because of race, sex,
age, religion, national origin, sexual orientation, or disability.
I recognize my responsibility to uphold all laws and regulations
relating to my firm's policies and activities.
I promise to be loyal to the firm that employs me and pursue its
objectives in ways that are consistent with the public interest.