Presenter: “A/E/C Market Insights Forum: Trends and Forecasts for Strategic Planning”

Mark F. (Rusty) Sherwood, Vice President, Market Development, McGraw-Hill Construction’s Global Accounts

Rusty Sherwood has three decades of regional, national, and international business insight, building and leading sales and marketing organizations and guiding strategic and market growth planning for corporations and associations.

An executive with McGraw-Hill Construction for 11 years, Rusty has directed national and international business development for FW Dodge and co-authored and led the shift to customer-segmented marketing and sales.

Rusty’s clients include industry-leading global A/E/C firms including Skanska, Turner, and JE Dunn; top construction service companies including United Rentals, Hertz, and Travelers Insurance; international technology firms such as Oracle, Autodesk, and Cisco Systems; many national and international associations; and the construction industry’s leading trade unions.

Rusty is founder and chairman of the A/E/C Business Builder’s Forum, a network and community of the construction industry’s leading business development and marketing executives. He is a regular speaker at numerous national construction conferences and events with a unique 27-year perspective on the U.S. construction marketplace’s trends, potential, and what top organizations are doing to stay on top.

Prior to joining McGraw-Hill Construction, Rusty spent 17 years directing domestic and international business development and marketing strategy for a number of U.S. and foreign-based construction product manufacturers and wholesale distribution concerns.

He holds a Bachelor of Science degree in Marketing and International Finance from University of Southern California and a Masters in Business Management from Pepperdine University.